2007/11/15

KatanaXtreme Featured in Variety
 
 

KatanaXtreme, the first business-to-business web portal site designed specifically to showcase Japanese Anime, Manga and game content to the world entertainment industry was featured in Hollywood’s entertainment industry newspaper Daily Variety and Variety.com. KatanaXtreme (www.KatanaXtreme.com) is managed by Lotus, Inc. (Tokyo), President Hiroshi Koizumi.

Lotus was interviewed in Tokyo by Variety about KatanaXtreme’s business model, service and future development for the global market (including a European franchise). The Variety news article appeared in the November 2nd Daily Variety as well as on Varietly.com, an internet version of Variety, and on VarietyAsiaOnline.com. KatanaXtreme has been widely recognized in the world’s entertainment industry.

The articles can be viewed on the following web pages:

Variety.com 「Lotus launches cartoon portal -KatanaXtreme specializes in Japanese content」
http://www.variety.com/article/VR1117975190.html?categoryid=1442&cs=1

Variety Asia online.com 「Lotus launches B2B cartoon portal」
http://www.varietyasiaonline.com/content/view/4861/1/

The Variety article further expands the promotion of KatanaXtreme.com and serves to increase access by business users in North America and the value of the website. Lotus, Inc. will continue to release more information about KatanaXtreme to the world, enhance its name value, and strengthen its branding. The website is devoted to support the development of Japanese content in the global market, to increase the competitive power of Japanese content, and to revitalize the Japanese entertainment industry.

 
 

■About Variety
Variety is the premiere daily newspaper for the entertainment industry. It has been in publication 1905, beginning with coverage of vaudeville in New York. Variety is a tabloid glossy newspaper published weekly and delivered nationally and internationally with a broad coverage of movies, television, theater, music and technology for entertainment executives.

 
 

■Press Contact:
Lotus, Inc.
Kenji Eto
Phone: +81-3-5475-2561 　　　
e-mail: kenji@lotus-tyo.com

 

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